BMW at Auto Shanghai 2015
BMW takes to the stand at the 16th Auto Shanghai in China from 22 – 29 April 2015 with one world premiere, four Asian premieres and two Chinese premieres. Held every other year since 1985, Auto Shanghai ranks as one of Asia’s leading motor shows.
Celebrating its world premiere is the BMW X5 xDrive40e Sports Activity Vehicle, the first plug-in hybrid production model from the BMW core brand. The new BMW 2 Series Gran Tourer marks its Asian premiere as the first premium model in its segment to offer maximum variability and room for up to seven people. The BMW 1 Series makes its first appearance in Asia in a new edition that is even more expressive, sporting and efficiency-minded. The three luxury-class athletes are unveiled in China for the first time: the new BMW 6 Series Convertible, the new BMW 6 Series Coupe, the new BMW 6 Series Gran Coupe and their relations, the M6 high-performance models BMW M6 Coupe and BMW M6 Gran Coupe from BMW M GmbH, that unite top-level driving dynamics, efficiency and exclusivity. BMW i presents innovative services under the banner of BMW 360° ELECTRIC, namely ChargeNow and Second Life batteries. New services and apps for the Chinese market come courtesy of BMW ConnectedDrive, which now offers the Concierge Service, the ConnectedDrive Store, the BMW Social App, the Ximalaya audio streaming service and the Xiami music download service. Beyond this there are two innovative motorcycle models marking their Asian premiere: the new BMW R 1200 R and the new BMW S 1000 RR.
World premiere: the BMW X5 xDrive40e Sports Activity Vehicle is the first plug-in hybrid series-production model from the BMW core brand.
Asian premiere: the new BMW 2 Series Gran Tourer is the first premium model in its segment to offer maximum variability and room for up to seven people.
Asian premiere: the new edition of the BMW 1 Series is even more expressive, sporting and efficient than before.
Chinese premiere for the three athletes in the luxury class: the new BMW 6 Series Convertible, the new BMW 6 Series Coupe and the new BMW 6 Series Gran Coupe.
Chinese premiere with top-notch driving dynamics, efficiency and exclusivity: the new BMW M6 Coupe and the new BMW M6 Gran Coupe.
BMW i: successful electric mobility with innovative services under the umbrella of BMW 360° ELECTRIC – with ChargeNow and Second Life batteries.
BMW ConnectedDrive presents new apps for China: BMW Social Connected, the Ximalaya audio streaming service and the Xiami music download service mark the integration of three further apps into the car.
Asian premiere of two innovative new models: BMW Motorrad presents the new BMW R 1200 R and the new BMW S 1000 RR.
