Roki Balances Music Career with New Poultry Venture
Urban contemporary musician Rockford “Roki” Josphats is exploring a new side hustle in the poultry business while remaining active in the music industry. Based in his rural Seke home, Roki has shared that his commitment to music remains strong despite the demands of his chicken business. He emphasized that being a musician is central to his life and that diversifying into a side venture is necessary for financial stability. While working with his sisters in Seke, he continues to plan new musical releases and update unreleased files recorded in his studio, including sessions from Soul Jah Love’s family home in Waterfalls. His fans can expect a steady stream of new music this year as he balances both pursuits.
At 40, Roki continues to mentor emerging artists in Seke, helping nurture local talent without seeking credit for their eventual success. He highlighted that several now-popular musicians trained under him before moving to Harare, and he prefers to focus on grooming talent rather than claiming recognition. He also called on other mentors to avoid pressuring mentees and instead contribute to the growth of the music industry through collaboration and hard work. Roki stresses that supporting upcoming artists ensures long-term development and a stronger music community. His perspective emphasizes evolution over ego, encouraging a more sustainable approach to talent development.
Roki also addressed fans’ expectations, noting that he has evolved over 15 years and cannot be the same artist he was in his early career. He compared his growth to aging wine, urging listeners to appreciate his maturity and ongoing development. He praised current producers who have embraced technology in music production, acknowledging that their success contributes positively to the industry. Despite his new ventures, he remains determined to produce high-quality music and maintain relevance for his fans both locally and internationally. His message reinforces that his passion for music remains undiminished.
The artist highlighted his international collaborations, citing work with Koffi, Awilo Longomba, and Master KG as proof of his continued influence in the creative community. He noted that his achievements reflect his sustained relevance and dedication, and he has nothing to prove at this stage of his career. Roki plans to continue balancing music production with his poultry venture while mentoring the next generation of artists. His approach combines entrepreneurial spirit with artistic focus, signaling a new chapter in both his personal and professional life.
Looking ahead to 2026, Roki intends to maintain momentum in music while growing his side business. He aims to deliver new music, guide emerging talent, and embrace evolving trends in production. Fans can expect consistent releases and continued engagement with his signature sound, even as he pursues ventures beyond the studio. His strategy shows that longevity in the music industry is possible when passion, discipline, and innovation intersect. Roki’s story demonstrates that artists can diversify without compromising their creative output, setting an example for others in the Zimbabwean music scene.
