Business

Zimgold domiantes at the MAZ awards.

Zimgold dominated the recently held Marketers Association of Zimbabwe (MAZ) awards held in Bulawayo. The company scooped 4 out of 11 awards. Zimgold win the Best jingle of the year, Brand manager of the year which went to their manager Tanaka Muradzi, First runner up outdoor media and second runner up Best print advert of the awards.

Zimgold is a local company that produces a variety of home based products such as margarine and cooking oil. It has three variants of cooking oil namely Zimgold blend,Zimgold pure soya bean oil and Zimgold pure sunflower. It is indeed no secret that their cooking oil is the best selling brand in the country.

The MAZ awards are held annually and recognise and celebrate excellence of individuals and their organisations for marketing campaigns. Zimgold is well marketed both on radio and television. Several radio shows are sponsored by the brand.

The products of Zimgold are also household favourites because of their good quality and taste. The country indeed needs more local companies such as Zimgold in order to improve productivity and provide affordable products unlike those imported from outside. Zimgold has contracts with local soya bean sunflower farmers making it easier for them to produce in mass to meet demand.

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