NEW NISSAN PATHFINDER, SENTRA POWER ONTO NISSAN STAND AT MOSCOW MOTOR SHOW
- Pathfinder launch marks first-ever hybrid production in Russia
- Pathfinder, Sentra to be manufactured in in Russia
- Nine new models launch this year
Today at the Moscow Motor Show, Nissan launches the eagerly awaited Pathfinder range, which includes the first-ever Russian manufactured petrol-electric hybrid. The Pathfinder debuts alongside the new Russian-built Sentra sedan, reaffirming Nissan’s commitment to bringing to market built in Russia, with Russian consumers in mind.
Nissan in 2014 has considerably stepped up its commitment to the Russian market – its largest market in Europe – through the launch of nine new vehicles and increased localized production. Nissan now offers a full range of new and innovative products across every market segment – including Russia’s first affordable and first Russian-built hybrid model with the debut of the Pathfinder. Also at the Moscow Motor Show, making their Russia debuts, are the new Nissan Juke and new Nissan GT-R NISMO.
Through this totally refreshed product lineup, Nissan continues to outperform its competitors and gain market share in the competitive Russian market, at 6.5 percent in 2014. Russia is Nissan’s fifth-largest global market, where Nissan is the fifth-largest brand in the market – leaping from eighth place last year.